Many Chinese cities have become major tourist destinations in recent years, experiencing significant growth in tourist numbers and economic development. The experiences of these cities provide valuable examples for other cities on how to expand and sustain their own tourism industries.
Harbin, the capital of Heilongjiang Province in northeastern China, has seen a major surge in tourism thanks to its rich ice and snow resources. In 2024, tourist numbers increased by 29.1%, and total spending rose by 67.1%. The city hosted the Asian Winter Games, which brought international attention and created opportunities for economic growth. Harbin’s Mayor Wang Hesheng stated that the post-Asian Winter Games period will further boost the ice and snow economy and create new economic opportunities.
Chengdu, located in southwestern China’s Sichuan Province, has boosted its appeal by hosting numerous concerts and international sporting events. In 2024, over 75,000 spectators attended the Badminton Thomas and Uber Cups, generating 540 million yuan in economic benefits. Chengdu aims to reach 80 billion yuan in sports-related consumption in 2025 and will host the 12th World Games in August.
Gansu Province, known for its traditional cuisine such as Tianshui malatang, has also gained significant attention. In 2024, the province saw a 15.9% increase in visitors. Cultural events in Dunhuang and Jiayuguan cities were particularly popular. Gansu aims to increase tourist arrivals by 10% in 2025 and transform tourism into a new pillar of economic growth.