On January 15, one of the coldest days of winter, a busy work environment prevailed at Ningbo Taiji Environmental Protection Equipment Company. Outside the factory, trucks loaded with containers were lined up, and forklifts were constantly in motion. The company’s General Manager, Shi Yuezhang, detailed this year’s first overseas order—the Indonesia China-Youth Flue Gas Desulfurization Project—stating, “This is the first batch of equipment from our production line. Next month, more than ten additional containers will be shipped to Indonesia.”
In recent years, an increasing number of Chinese companies have been leveraging new opportunities emerging under the Belt and Road Initiative, utilizing their technical advantages and experience to establish deep collaborations with relevant countries, bringing their products and technologies to the global market.
Intensive Work from the First Days of the Year
With the start of the new year, production of four different international orders is simultaneously underway at the Taiji Environmental Protection factory. Last year, the company’s overseas orders reached a record high, accounting for 40% of its annual production value. The company has experienced significant growth, transitioning from merely exporting products to providing system and integrated solutions. Over the past year, it has obtained patents and more than 30 local patents.
On the other hand, “small giants” typically focus on specific niche fields. As a result, their local markets may be limited, necessitating expansion into global markets for growth. According to the latest report published by the SME Development and Support Center under the Ministry of Industry and Information Technology of China, “expanding into international markets” has now become a goal for the vast majority of Chinese small and medium-sized enterprises (SMEs). The report states that 86% of these companies have developed a clear globalization strategy.
Expanding Channels Is Essential for Success in the Global Market
This month, “Nadersco Nickel Company,” operating in the North Morowali Industrial Zone in Indonesia, commissioned a 90,000-ton nickel sulfide flue gas desulfurization system built by Taiji Environmental Protection. This project marks the company’s first large-scale international engineering endeavor.
“Nadersco” is an investment project developed under the Belt and Road Initiative by Zhongwei New Energy Materials Company, China’s largest producer of cathode materials for new energy batteries. As a local supplier to Zhongwei, Taiji Environmental Protection seized the opportunity to collaborate with this major industrial chain and enter the international market. The DS-Multi-Phase Reactor technology used in the company’s project in Indonesia achieves a desulfurization rate of over 99%, delivering performance equivalent to China’s ultra-low emission standards. This indicates that Indonesia’s tightening environmental policies may generate an estimated 200 billion yuan demand for new environmental protection equipment in the market.
As China accelerates its global integration through the Belt and Road Initiative, it presents significant opportunities for “small giant” firms like Taiji Environmental Protection. The company is preparing to expand its global market share and strengthen China’s leadership in green technology by capitalizing on the growing international demand.
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